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Byrrh apéritif retro poster

Sale price$29.00

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Byrrh is an aromatised wine apéritif made of red wine, mistelle, and quinine. Created in 1866 by the brothers Pallade and Simon Violet, itinerant drapers from Thuir (France) who took advantage of the wine fever by developing an apéritif wine flavoured with cinchona. They mixed dry wines and mistelles and initially marketed the resulting product as a health drink or tonic. The Clio-winning TV series Mad Men featured a Byrrh poster like ours and Byrrh signs are prominently displayed throughout the Café Réne in the BBC sitcom 'Allo 'Allo! 

Byrrh apéritif retro poster
Byrrh apéritif retro poster Sale price$29.00

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